Wall art décor is sweeping across the U.S. home industry like wildfire, and this wall art décor solution, known as art paint, is turning traditional wall treatments on their head.
From New York flats on the East Coast to single-family homes in Seattle, more and more homeowners are personalising their spatial expression with art paint, making their walls a true artistic canvas.
Artistic paints (often referred to in the industry as ‘wallcoverings’) are transforming the American home furnishings market. These paints are mainly made of natural limestone and inorganic mineral soil and other environmentally friendly materials, combined with modern manufacturing technology refined.
The essential difference with traditional paints is that decorative wall paints offer greater textural expression. Through professional construction techniques, it can make a variety of different decorative visual, showing more colours and images, making the home look very modern and stylish.
Why is art paint the preferred choice for wall art decoration?
Compared to traditional materials such as latex paint and wallpaper, its advantages are reflected in three core dimensions:
Functional breakthrough
Art paint creates a truly seamless wall, eliminating the common wallpaper warping, bulging defects.
Waterproof and moisture-proof properties can withstand 90% humidity environment, with anti-alkali anti-mould technology, to fundamentally solve the wall mould trouble.
Laboratory tests have shown that the scrub life of the high-quality products exceeds 35,000 times, and the fire rating reaches Class A standard.
Aesthetic Revolution
Through the original ‘coating overlay’ process, a single coating can present 20+ texture effects.
From vintage to metallic, from three-dimensional relief to sandstone, each wall is a customised work of art.
The light-sensitive particle technology specially developed by the colour experts enables the wall to present different shades with the change of light day and night, realizing the visual magic of ‘one wall with many colours’.
Environmental innovation
The safety standard of ‘ready-to-move-in’ is truly realised.
In terms of construction flexibility, Art Paint supports the second transformation of shovel-free wall technology, so that owners can directly cover the new coating without having to deal with the grassroots.
This ‘wall revolution’ is reshaping the U.S. home improvement market, and according to IBISWorld, art coatings have captured 38.7 per cent of the wall renovation market, with a steady annual growth rate of 11.2 per cent.